Reno Design (est. 1987) and print consultancy Vantage Graphics Pty Ltd (est. 1985) ceased trading as commercial entities in September 2023. This site is now considered an archive of Reno Design and creative director Graham Rendoth.
Over four decades Graham Rendoth, along with business partners and a wonderful evolving team of designers and administrative staff, created enduring brand, business, publication and web designs for large and boutique organisations, as well as individuals with a taste for interesting design.
Creative thinking and clear strategy informed our distinctive, expressive and diverse outcomes. With core design aesthetics, Graham Rendoth and colleagues explored new communication directions from ideation to execution.
Over 35 years Reno Design and Vantage Graphics maintained primary offices in Chippendale, an inner-Sydney creative precinct. Over those years the studio delivered contemporary brand and design services to clients across industries as diverse as finance, health, arts, publishing, events, technology, mining, food, cosmetics and not-for-profit. Where able, we developed partnerships and opportunities to explore fresh challenges. Our client diversity also reflects a philosophy of celebrating the new and innovative while upholding standards of creative strategy and management efficiency.
Within the studio team and in all client relationships we were collaborators.
Graham Rendoth, Creative Director
The founder and creative director of Reno Design, Graham Rendoth is a specialist in connecting design practice and strategy. Graham has created hundreds of design and branding projects for a diverse group of clients. In addition, he has, independently or in partnership, headed several design practices and was in-house designer for the Sydney Opera House for 5 years and Head of Design with Billy Blue Group for 3 years.
Graham is also an award-winning book designer. His prolific practice has been informed by activities in the visual arts, typography, publishing design, design history, ecology, urban space and contemporary culture. His wide-ranging interest and experience in design fields has led Graham to lecture at institutions such as Billy Blue College of Design, Sydney Graphics College and Sydney College of Arts, and present at major conferences.
Memberships: Australian Graphic Design Association (AGDA), Australian Book Designers Association (ABDA) and Viscopy (Australian Artists’ Copyright Agency)
Awards: Australian Type Directors Club, AWARD, AGDA, Australian Publishers Association, Australia-New Zealand Type Design Awards, Galley Club of Australia, Leipzig International Book Fair
Clients – Commercial: Film Australia, Aerospace Defence Australia, Amnesty International, Australia Council, Australian Bookbinders Inc, Australian Tourist Commission, Catholic Health Care (CHCS), DAMSmart!, Dancelines.com, DJRD Architects, Ella Baché (EBHQ), Goodnews Communication, Greencorp Magnetics, Greencorp Marine, Jane Coleman Landscape Architect, Jane Davie Architect, JCA Architects, Kelly+Partners Accountants, Le Monde Café, Napoleon Perdis Cosmetics, NSW Government, Parramatta City Council, Pirelli Australia, PCYC NSW, PCYC QLD, Radio Skid Row, Lea-Shannon Legal, Ragg Ahmed Health Communications, St John of God Health Services, Sutherland Shire Council, Sydney Advanced Reality, Sydney College of the Arts, Sydney Opera House Trust, Tourism Australia, Talon Technology, TNT Australia, Tolltreck Limited, University of Technology, Sydney, University of Western Sydney, Waltcorp, Wollemi Mining, WLPA (Protection of Animals)
Clients – Publishing: ABC Books & Audio, Bantam, Black Swan, Bush Biotherapies, Carter Film & Book Publishing, Choice Books, Clown Publishers, Cocoon Lodge, Craftsman Press, Digestive Diseases Research, Federation Press, Focus Books, Hale & Iremonger, Kelly+Partners, Lapen, Macleay, Margaret Gee, Quadrant Books, Random House, StudiOh!, Third Advent, Tizuli, Transworld
PO Box 50 Broadway
NSW 2017 Australia
graham.rendoth@gmail.com
Australia 0429 392 697
International +61 429 392 697
Formerly: Reno Design (creative) and Vantage Graphics (print production)